Fiat 500 Tour Sorrento to Positano: 2026 Price & Route Guide

What is the Fiat 500 Sorrento to Positano Tour?

It is exactly what it sounds like: you board a beautifully restored vintage Fiat 500 Spiaggina — the classic open-top version made famous on Italian summers — and your personal host drives the entire route from Sorrento to Positano along the SS163 Amalfitana. While you enjoy every curve, your driver also acts as photographer, capturing photos and videos on your own device at every stop.

The route covers roughly 25 km each way, passing through some of the most photographed landscapes on the planet: clifftop terraces above the Tyrrhenian Sea, bougainvillea-draped villages, and eventually the first breathtaking view of Positano from above — multi-coloured houses cascading straight down to the beach. You spend 30 minutes free in Positano itself before the scenic return to Sorrento.

The Route in Detail

The tour starts at Piazza Tasso in Sorrento at a time you agree with your host at booking. The red vintage Fiat 500 Spiaggina is hard to miss. After the first photos at the piazza, the route heads west along the SS163 coastal road:

• 09:30 — SS163 Amalfitana begins: The coastal drive opens with a series of panoramic viewpoints above the Tyrrhenian Sea. Your host stops spontaneously wherever the light and scenery are best. Every bend is a postcard.
• 10:00 — Praiano viewpoint: A clifftop terrace with a near-vertical 200-metre drop to the sea. Wide-angle shots of you and the Fiat 500 against the open ocean. One of the best photo spots on the entire coast.
• 10:30 — First glimpse of Positano: The iconic view from above — Positano's coloured houses spilling down the cliffside to the beach. The most-photographed single view on the Amalfi Coast. Your host captures it from every angle.
• 11:00 — Free time in Positano: 30 minutes to wander the narrow lanes, browse boutiques, or sit at a café. Your host waits with the car.
• 11:30 — Scenic return: The afternoon light hits the cliffs from the opposite direction, opening entirely new photo angles. Back in Sorrento by 12:00.

Price: €350 Total for the Car

The tour costs €350 for the entire car — not per person. The Fiat 500 Spiaggina seats up to 4 guests, so for a couple the effective price is €175 each, and for a group of four it is €87.50 each. This makes it one of the better-value private experiences on the Amalfi Coast when shared between friends or family.

Featured experience

Vintage Fiat 500 Photo Tour – Sorrento to Positano

3h experience

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Everything is included in the €350: your personal driver for 3 hours, all spontaneous photo stops, fuel and parking in Positano, and the photo and video service throughout. Food, drinks, and any shopping in Positano are on you.

What Makes It Worth Booking

The SS163 Amalfitana is one of the most dramatic coastal roads in Europe, but driving it yourself is genuinely stressful — the road is narrow, the buses are enormous, and parking is a nightmare. Sitting in the passenger seat of an open-top vintage Fiat 500 while someone who knows every layby and viewpoint handles the logistics is a fundamentally different experience.

The photography aspect is underrated. Most people return from the Amalfi Coast with tourist-style smartphone snaps. The Fiat 500 tour produces images that look like a 1960s Italian film — the car itself is part of the composition. Your host knows exactly where to position the vehicle against the sea, the cliffs, and the bougainvillea for maximum effect.

How to Book

The tour is offered exclusively through BlueKeys and departs from Piazza Tasso, Sorrento. Departure time is flexible — confirm when you book. The car holds up to 4 guests; solo or couple bookings get the same private experience at the same total price.